The Challenge:

We got a call (could have been an email) back in November from our friends at Mt. St. Mary Academy. They were facing a common hurdle: their website was holding them back. Hosting was expensive, the interface was a bit clunky, and it just wasn’t doing justice to their amazing school community — they have incredible stories to share, and they needed a stronger platform on which to do so. Their website needed to engage the community, attract new students, and be built on a more cost-effective and easier-to-use site management platform – and they needed it relatively fast. Within about eight weeks, to be exact! “No sweat,” we said. “Let’s get to work!”

The Solution:

We jumped right in, crafting a brand new website designed to be both beautiful and functional. Here’s a peek at our strategy:

  • Visual Storytelling That Pops: We brought MSM’s spirit to life with large-format background video and more prominent video content throughout the site. It’s all about capturing the essence of their brand, and resonating with prospective families. 

  • Events Made Easy: We implemented a robust, user-friendly events calendar, making it simple for everyone to stay informed and involved.

  • Social Media Integration: We integrated dynamic social media feeds, ensuring the website stays fresh and interactive, reflecting The Mount’s lively school community.

  • Content That Connects: A beautiful new blog platform with sortable categories, allows MSM staff to share relevant, engaging content. Users can now filter by the types of content that matter most to them.

  • Mobile-First Approach: We prioritized a seamless experience across all devices, since the data showed that over 50% of their web traffic came from mobile devices.

  • Cost-Effective Hosting and Intuitive Content Management: We transitioned them to a WordPress site, with a far more user-friendly CMS (content management system), and much more budget-friendly hosting platform than their previous, taking a major pain point off their plate.

Photo of a laptop and a smart phone on a desk. BOth devices show the new Mount St. Mary Academy website on their screens

The Results:

Aside from an extremely happy client, and great feedback from the school community, MSM’s new website also results in:

  • Enhanced Student Recruitment: The modern design and engaging content are a stronger attraction for prospective students, showcasing the unique experience MSM has to offer.
  • Stronger Community Engagement: Parents, faculty, and students are better informed and connected, fostering a stronger sense of community.
  • Simplified Content Management: The user-friendly WordPress CMS, blog platform, and calendar features make content updates a breeze, ensuring the website stays relevant.
  • Elevated Brand Presence: The beautiful design and streamlined user experience have significantly improved the school’s digital presence.
  • On-Time & On-Budget: The clock was ticking, with their current hosting agreement ending soon. But with an all-hands-on-deck approach, we were able to deliver the new site – all 30+ pages of content – in eight week’s time, and within budget.

The Pitch:

All that said, don’t take our word for it – check it out for yourself! And if you’re in the market for a beautiful new website for your business, get in touch with us today! We’d love to help you create an amazing online experience for your customers and prospects!

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