Quilted Squirrel REWIND: Paul Smith’s College

Your college days: Are they ahead of you or behind you? For some of us, they’re further away than we’d care to admit. Or acknowledge. Or accept. In the case of Paul Smith’s College, they’re behind us. But that’s okay, because it leads us to this first installment of Quilted Squirrel REWIND: the blog series […]

Case Study: The Skin Center at Southgate Medical Group

What do we know about skin care? We’ll say this: We sure did learn a lot about it! Our continued research, paired with our experience in marketing, have come together to create an alluring marketing campaign for our friends at The Skin Center at Southgate Medical Group. Here’s how it all went down. The situation. […]

Case Study: New Marketing Plan has WNY Blooming!

As an in-house marketer or business owner… You know the right marketing plan can: Provide guidance and consistency for your business Set a measurable framework with actionable tactics that generate interest and results Define and support your brand; shape your existing marketing But if you’re shorthanded or up against tight deadlines, these tasks are easier […]