2023 Year-End Website Deals

Been thinking about a new website? Well, think no more and act now! We don’t often offer deals or sales, but we want to close out 2023 with a bang—and give you a chance to close it out in style. So take advantage of this limited time offer and up your website game for 2024. […]
How to make a user-friendly homepage (featuring work for Chiavetta’s)

Building a new homepage? Nice. Some might say your homepage is the face of your website, so it’s got to look good. Others might say, no, your homepage is the heart of your website, so it’s got to feel good. Phrase it any way you want, your homepage is the most important part of your […]
How we branded a new financial advisory business [VIDEO]

One day, our copywriter received a random message on LinkedIn. It was from his old high school pal, Elizabeth. “Oh, Elizabeth!” he said, out loud, to absolutely no one. “Hi, James,” the message began (more or less). “I’ve seen your Quilted Squirrel posts on LinkedIn and wanted to reach out. “I’m looking for some help […]
Quilted Squirrel REWIND: Paul Smith’s College

Your college days: Are they ahead of you or behind you? For some of us, they’re further away than we’d care to admit. Or acknowledge. Or accept. In the case of Paul Smith’s College, they’re behind us. But that’s okay, because it leads us to this first installment of Quilted Squirrel REWIND: the blog series […]
School’s in session: Marketing in education

The school season is in full swing, and we’re inviting you to explore our commitment to marketing in education. Committed to helping schools, colleges, and universities boost their brand and empower their school communities, we love putting our heads together to drum up all sorts of marketing assets. If you’re a school leader who could […]
5 foolproof storytelling tips: How to write an awesome ‘about us’ page [Video]

People want to know: What’s your story? If you’ve been in business for 57 years—how did you get your start? If you’re a hot new startup—what’s your vision for the future? If you’re somewhere in between—how do your values shape your business? When customers (or potential business partners) visit your “about us” page, they want […]
Firing up a new website for Chiavetta’s

Did Buffalo’s best BBQ just get better? “That’s impossible!” you say. “Chiavetta’s marinades and sauces have been perfect since 1954!! It couldn’t possibly get any better!!!” Okay, yes, you’re 100% right. But do you know what Chiavetta’s hasn’t had since 1954? A delectable website that lives up to its family name, fuels its business, and […]
5 content ideas to personalize your brand (and connect with your audience)

Looking for opportunities to personalize your brand and connect with your audience? We’ve got a few content ideas for you to try. But first—some context. Last summer, we introduced you to the Kaz magazine, a value-add print piece we produce for Kaz Home Improvements. In that blog, we encouraged you to include six key pieces […]
Client Spotlight: Waterford Advisors

Are you familiar with Waterford Advisors? They’re a team of goal-focused, plan-driven financial advisors in Orchard Park, New York. As stewards of growth and protectors of wealth, they’re experts in: Retirement planning Investment advisory services Tax planning Risk management Estate planning Education planning They’re also our neighbors! More or less, anyway. Well, one day they knocked […]
Client Spotlight! FYS Fitness [video]

Lisa made a logo, and the logo looks good. Have you ever met Lisa Hinterberger? She’s one of our graphic designers. Aside from Lisa being super talented (and super pregnant—congrats, Lisa!), she is an absolute joy to jam with on creative projects. One might even say that she “rules.” I certainly would. So when a […]