You work in marketing or you run a business. You’ve got a brand to build. A story to tell. But who are you? What do you want? And who do you want to want what you’ve got? You need a marketing plan that lays it out all nice and neat-like. An actual plan. Not a [ view the rest ]

This post is filed under: creative, creative advertising, marketing, marketing plan

We did a lot of stuff this year. Most of it had something to do with creative marketing and advertising. A lot of it had to do with our big office move. Some of it had to do with pogo sticking. Nearly an eighth of it had to do with losing our trash cans to [ view the rest ]

How many times a day do you scroll through Facebook and past countless ads that you either ignore or wonder why you’re seeing? As we’ve grown more accustomed to seeing ads in every corner of every website we visit, we’ve gotten better at filtering out the ones that don’t immediately grab our attention or pique [ view the rest ]

Some of our favorite projects are ones we get to build from the ground up—websites, campaigns, you name it. Being a part of the creative process that helps bring big ideas to life is basically why we’re in this business, which is why we’re proud and excited to highlight the work we’ve recently completed for [ view the rest ]

It’s all fun and games until deadlines need to be met. (Actually, we still have fun with our projects – just not quite on the same level.) When we’re not judging cinnamon buns or relaxing near the tiki fountain, you’ll find us creating great things for our wonderful clients. Here are just a few of the [ view the rest ]

Capital Heat, an area leader in geothermal heating technology (which is even cooler than it sounds), needed an updated look to match the cutting-edge technology they use every day in the HVAC industry. We started with print collateral – cleaner design, slicker content. We recently designed vehicle wraps to match the new look. We all [ view the rest ]

St. Bonaventure University Outcomes Webpage Choosing a college is a big deal. While it’s probably not as big a deal as you believed when you were a junior in high school, the college you attend can have implications on your entire adult life: the friends you make, the place you live, the skills you acquire, [ view the rest ]

This post is filed under: html 5, SBU, website

If you’re a college or university, admission is everything. And when you’re a small college like Paul Smith’s College, getting students interested in applying is half the battle. So like everything else in marketing, you play to your strengths. And Paul Smith’s College has a lot of very unique strengths. A scenic campus on 14,000 [ view the rest ]

This post is filed under: admission, education, Paul Smith's, topography

As some of you may know, here at The Quilted Squirrel we like to do things that are different, sometimes wacky, often self-deprecating, and things that usually make people laugh. But for us, the most important thing is always to create marketing and advertising that reaches to the core of the company or organization and [ view the rest ]

This post is filed under: Email newsletter, Hunter's Hope, video

If you want to get the attention of graduating high school students or potential college transfer students, the best way to do it is online. Teens thrive on social network communication. So when Hilbert College wanted to promote its summer campus visit program, we stuck with good old-fashioned backlit screens and digital content. Each summer, [ view the rest ]

This post is filed under: Hilbert College, Social Campaign, Social media