When it comes to buns, we all have our preferences. Some like ‘em big and voluptuous. Some like ‘em small but firm. Some like ‘em round. Some like ‘em slightly irregular in shape. But there is one universal, self-evident truth: Everyone likes ‘em filled with cinnamon and covered in icing. That’s how the fine folks [ view the rest ]

We’re baaaack. And so is Emily! A few weeks ago, our trusty account manager up and left us for a two week honeymoon hiatus on the island of Maui. As a result, all our accounts went into a wild panic, nothing got done around the office, and the women’s restroom got a facelift. The end. [ view the rest ]

It’s been nearly a year to the day since last we posted in this forum. 367 days. Five hundred twenty-eight thousand four hundred eighty minutes. You’re now singing the song from ‘Rent,’ except it’s the wrong number. You’re welcome. Anyway, we will not remain silent any longer. Our voices will be heard. Our thoughts unleashed. [ view the rest ]

Cameron Crowe’s films have brought with them more than a few splendid lines of dialogue over the years, and one has always stood out to me as particularly beautiful. I like to imagine he wrote the line in the hopes that it would one day become part of a conversation about marketing. We can all [ view the rest ]

This post is filed under: Advertising, Conversions, Copywriting, creative advertising, Engagement, marketing, SEO

This month’s edition of “It Takes Nuts” takes us on a trip in the Wayback Machine – way back to just three years ago. St. Bonaventure University was launching a new Bachelor’s degree program in Industrial Management – an up-and-coming field that combines business management with high-tech engineering. It’s the kind of degree program that [ view the rest ]

If you’ve been hunting for marketing services, or if you just happen to mingle in the company of those peculiar marketing folk, you’ve likely seen or heard the word “brand” and other brand-related terms (brand identity, brand awareness, brand messaging, branding strategy, brand equity, brand loyalty, etc.) quite a bit. So, you might have asked [ view the rest ]

Some time ago, via this blog, we enjoyed the pleasure of getting to know one of our co-owners, Jerry Lee. Fast forward to some time later (right now), and we have the opportunity to get to know him even better. From sitcoms to space travel, politics to Prince Harry, and everything in-between, I recently took [ view the rest ]

As the Internet teaches us, everyone loves a good list! From best and worst dressed to the most beautiful places to travel to, we are constantly looking for what makes something good and bad based on “expert” opinions. I decided, in this vine, to create a list of my favorite (aka best) mobile apps and [ view the rest ]

This post is filed under: duolingo, facebook, instagram, mobile app, Social media, untappd, yelp

Hi. My name is Rachael, and I am a “foodie.[1]” So you have heard someone proclaim themselves a foodie? But what does that actually mean? Well, according to the all-knowing dictionary.com, a foodie [foo-dee], is “a person who is keenly interested in food, especially in eating or cooking.” That’s me! Much to everyone’s shock – [ view the rest ]

This post is filed under: foodie, marketing, Social media

Well, it’s that time of year again. BBQ season. Strawberry season. NFL Training Camp. In a word – Summer. The start of many things, but the end of the dreaded school season (cue Alice Cooper). That great time when 12 weeks of lazy, hazy days await, and half-days, caps and gowns and yearbook season (where [ view the rest ]