Quick and dirty: a lesson in grammar

Here are some fast fundamentals to keep your writing clean AF.    Subjects vs. Objects A subject is a noun (such as a person) that performs an action. Subjects should start a sentence.  An object is a noun (such as a thing) that is on the receiving end of an action. Objects should end a […]

Quick and dirty writing tips (for marketing and life in general)

Writing ain’t easy, am I right? As a business owner or marketing pro, you appreciate the power of words. You know that finding your voice is a big part of building your brand.  But maybe you’re not the best writer.  Or maybe your team doesn’t have a full-time copywriter. So, who’s filling the void? Your […]

How to write for radio, TV, and social media

Tell the same story in different ways. Look. If you had one message… and several opportunities to seize every customer you ever wanted… in any moment… would you capture it? Or just let it slip? If the tone, rhythm, or words of that opening statement sound familiar, it’s because I ruthlessly stole them from the […]